Sturgeon Bay Visitor Center’s 2013 Guidebook is off to press!

We’re thrilled to see our sixth edition of this Signalfire-designed publication head off to press at J.B. Kenehan Printing. Sturgeon Bay Visitor Center is responsible for promoting tourism and business in the only year round city in the thriving tourism destination of Door County, Wisconsin.

Congratulations to Signalfire’s Art Director, Jodi Heisz, and the rest of the team. The booklet is 44 pages with a fold-out map in the back. The real story is what’s inside:

  • Over 200 member listings—each with contact information and most with extensive descriptions
  • Articles and tid-bits about activities, festivals, and the beauty of Door County, Wisconsin’s largest city
  • Dozens of full color ads
  • QR codes jumping to mobile-friendly pages on the Sturgeon Bay website

While going into production, the 2013 Sturgeon Bay Guidebook may be ordered the week of February 11th by clicking here.

Got a travel question about the area, just drop us a line. We’re full of recommendations from dining to lodging!

Just got our samples back from the printer! Next time you’re up in Sturgeon Bay, Door County staying at a hotel, resort, or cozy B&B, be sure to ask for one of these maps. Complete city map on one side and profitable ads by SBVC members on back. Be sure to check the calendar of events on back to see the latest happenings. Need more details? Hit the QR code on the front to get to the website.

Signalfire developed the concept of the map notepads, coordinated the member ads, created the design, and managed the printing. We’re always on the hunt to make tourism organizations helpful, profitable, and successful.

Free Breakfast Seminar: How to Use Location Based Social Media for Your Small Business

Did you know customers are “checking in” to your business every day on social media and might be sharing their thoughts and impressions with thousands of interested friends and acquaintances? What might be billed as a game to the public can mean serious benefits (or perils) to your business. What is location-based social media? How can you get involved? What are the benefits? What can you do to turn this game into a serious customer loyalty program?

You might be familiar with Facebook, Twitter, and LinkedIn, but are you familiar with Foursquare, Gowalla, and SCVNGR (pronounced scavanger)? These different platforms turn location sharing into a competitive game—a game over 20 million users are actively playing. A game that businesses can capitalize on!

Join Matthew Olson of Signalfire to discuss how your business can be benefiting from the growin location-based social media trends. In our discussion, we’ll talk about:

  • How location-based social media works, important terms, and who’s using it?
  • What can a business do to make the most of location-based social media?
  • What are the success stories and tips from fellow business owners?

Come enjoy some free breakfast goodies, plenty of coffee, and some great networking. This isn’t a seminar, but a discussion. Bring questions and we’ll get answers. If you want to know more, the Signalfire team will be sticking around to answer questions.

Register now for FREE!

One of our passions is that of promoting tourism or specific destinations with social media. We’ve been fortunate to work with Sturgeon Bay Visitor Center since 2006 and been helping them promote Door County tourism with Facebook and Twitter since 2008. They’ve gave Signalfire the freedom to break ground on social media engagement before it became popular. We’re proud of the results. 

But for so many tourism organizations social media is still a questionable venture. This video is a great example of why social media can and does work for CVBs and DMOs

Signalfire Partners with Sturgeon Bay Visitor Center to Promote Groovin’ Sisterhood Weekend

Signalfire is proud to announce the second year of our marketing collaboration with Sturgeon Bay Visitor Center (SBVC) in Door County for the 4th Annual Groovin’ Sisterhood Weekend. Running April 28th through May 1st, this women-only weekend celebration is full of exclusive activities, incredible shopping and tons of laughter. Signalfire will take the helm in marketing and social media leading up to and through the event.

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