How Will Google+ Impact Your Business?
In late June, Google entered the social media race (for a third time) with a Facebook-like social networking platform called Google+. Whether businesses like it or not, Google+, sometimes referred to simply as G+, will join the main tier of social networking platforms such as Facebook, Twitter, LinkedIn, and Foursquare.
While not public, you need to receive an “invite” from an existing user to setup an account. Google+ has over 10 million users and will likely triple or quadruple those numbers before they publicly release the platform. Google+ is currently the “bright, new, shiny thing” in social media. Early adopters and hard core social media users are flocking to it.
To get a great overview of the details of Google+, I recommend this article. Another good source is Pro’s and Con’s summary from the technology news site, Mashable. Google has asked businesses and brands to refrain from making accounts. Very soon, however, Google will be rolling out their business platform and every indication is that it will be as innovative as the personal side. Bottom line: it will be worth the wait.
Will Google+ be the prophetic “Facebook killer” platform? No. Will it be a serious game-changer to social media and even search engine performance… Google+ is still Google? Yes. Question is; how will this changed game impact your business?
7 months ago
