Mobile Friendly vs Mobile Optimized vs Responsive Design: What You Need To Know About The Mobile Version of Your Website
Making a website mobile ready is pretty high on the request list for businesses and organizations developing a new website. However, there is a flurry of terms surrounding mobile. Mobile friendly, mobile optimized, and a newer term: responsive design. What is the difference between them? Why is it important?
Last fall Peter Sondergaard, senior vice president at Gartner, a world-wide IT analysis and research company, projected that by 2014 there will be more web browsing from mobile devices than on traditional desktops or laptops. We’ve seen our own clients’ website analytics for mobile users jump from an average of 5-8% in 2010 to 16-20% in 2011.