Signalfire is proud to launch a custom Facebook landing page for Door County Coffee & Tea just ahead of the busiest shopping weekend of the year. Signalfire designed, implemented, and provided creative marketing guidance for the promotion.
Signalfire worked with Door County Coffee to deliver the customized page as well as a geographically targeted Facebook advertising campaign. Going one step further, Signalfire developed an engagement vehicle to get coffee enthusiasts sharing their experiences.
Focusing on raising brand awareness for the Door County, Wisconsin custom roasters, the landing page encourages Facebook users to share where they “enjoy a cup of Door County”. Fans can share, tag, and view pictures of other coffee enthusiasts enjoying coffee that captures the quaint, comfortable spirit of Door County, Wisconsin.
Additional features to the custom landing page includes direct navigation to DoorCountyCoffee.com’s coffee ordering as well as the 2011 Holiday gifting page where users can order specialty baskets of coffee, tea, and other Door County-themed gifts. Seasonal updates will combine with “cup of Door County” winners, to give first-time visitors a taste of the “Cape Cod of the Midwest.”
Signalfire is excited to work with Door County Coffee on this and other future efforts! Click this link to see the custom landing page. Give them a “Like” and share a picture of your favorite place to “enjoy a cup of Door County.”